Marketing your business online – take lots of photos!

Marketing your business online – take lots of photos!

I was in an online networking group for small farmers and agritourism the other day, and one participant remarked that they are “super busy with the new pictures we just put on the web.” They have touched on something that for many small business owners can be one of the trickiest parts of building their digital marketing strategy — having a pleasing visual presence and a professional look on your website.

Link: WordPress skill you need to build a site

Here’s a pretty good post on just what kind of skills you should have when you decide to build a site using WordPress. I don’t agree with everything 100%… for example I’m not recommending Gutenberg to my clients quite yet (I include the paid version of Beaver Builder in my Signature packages instead), but I agree that Gutenberg is here to stay. I might also move basic SEO, learning to use an SEO plugin, and Google Analytics up to “Beginner,” as these go to the heart of lead generation and spreading awareness of your business – usually the main reasons why you need a website in the first place.

Definitely worth a look!

New Websites in 2022 (so far)

New Websites in 2022 (so far)

Welcome to the new site for Grow Your World Web Connections, formerly known as Abell Smith Design! Stay tuned for much more from me on this big ongoing rebranding project, what prompted it and what I hope to accomplish. A big part of it is that I had grown tired of being living proof of the old adage that “a web developer’s worst website is their own,” so it was definitely time for a refresh 🙂

Why I specialize in restaurants serving high-quality, healthy food Abell and Aubrey out to dinner.

Why I specialize in restaurants serving high-quality, healthy food

I’ve always considered myself pretty “low maintenance” when it comes to food. As is often the case in our microwave-world, for most of my younger years I was of the opinion that if a meal costs more than $5 and takes more than 4 minutes to prepare, it was too expensive and took too much time.

NEW WEBSITES!!

NEW WEBSITES!!

Holy moley, it’s been a long time since I updated my portfolio. I’m extremely grateful for the reason, though, as my wonderful clients (new and old) have been keeping me QUITE busy! Check out these new websites done the last 6 months or so, and as always don’t hesitate to shoot me a message if you are a business owner in need of website help yourself.

My focus on small farms and farmers market vendors Farmers' market

My focus on small farms and farmers market vendors

People have asked me why I choose to emphasize helping small farms and farmers market vendors, as a web developer and digital marketing consultant. They don’t usually fit the bill as what some might classify as a “high-ticket” marketing client! I saw a statistic the other day that 60% of small farms in Kitsap County made less than $10,000 last year. My reasons go far beyond big money, however…

Everyone is going online right now

Everyone is going online right now

There are not many businesses left that haven’t realized the necessity of taking advantage of online sales and optimizing their online presence. Case in point: one of the many local fireworks stands near us has a fully responsive website that allows users to purchase online for easy pick-up on site. Unlike many other business types, this one allows you to light your purchases on fire on the premises as well…

See more examples of possible ideas for businesses trying to pivot in tough times.

Website options for clients dealing with COVID Gift Card - The Grub Hut

Website options for clients dealing with COVID

Businesses and nonprofits are having to get creative right now to get through the COVID era, and some are being forced to get out of their comfort zones when it comes to generating revenue. In my opinion, the best web developers are not just the ones who have the ability to program something complex, but are the ones who can help their clients feel a little more comfortable when they’re being forced to take risks to survive. Here are a few possible solutions for your business or organization that I have been able to put together recently, that might give you some ideas:

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